Holden Farms’ Peter Holden has been an actor, producer and director in film and television for over 30 years. He is using that experience and relationships formed over those years to bring you artists you may never have seen and also to be a source of revenue for these artists so they can continue doing their work. HFP is a “patronage model,” meaning that while you don’t have to pay to experience these artists, we encourage you to support them. If you dig a film or song, then download it through our pay system. 80% goes directly to the artist. For a buck or two, you can support an artist who really needs it, while also feeling cool being a patron to an artist that one day you can say, “hey, I helped that kid.”